Practera: More Patients From the Leads You Already Have

Hear it work

Press play. Hear it answer, book, and confirm.

A sample call handled start to finish by Practera's AI receptionist, with sample patient details. This is what it sounds like when nobody's at the desk.

Practera

Sample call

Demo call · after hours

Nobody was at the desk.
The appointment still got booked.

A sample call, handled start to finish by Practera's AI receptionist. No staff, no voicemail, no missed patient.

0:000:00

Practera

Your front desk, answering every call: nights, weekends, and the hours nobody's there to pick up.

Book a 30-minute assessment

Do the maths

How much revenue are missed calls costing you every month?

That's not just a missed ring, it's a real number. Put your own figures in and see what those calls are actually worth.

Calls that ring out in a month 40

Share of those who are new patients 25%

What a new patient is worth to you $1,200

Walking out the door every month

$12,000CAD

10 new patients a month who called someone else instead

YOUR NUMBERS, NOT OURS · SHOWS WHAT THOSE CALLS ARE WORTH IF THEY BOOK

This is not a promise that every one of them comes back. Nobody can claim that. It is what the calls are worth, so you can decide whether answering them is worth doing something about.

What it does

Everything your front desk would do with unlimited time.

Three of these move money fastest. The rest run quietly underneath. All of it is set up, written and managed for you. There is nothing new for your staff to learn.

Nobody gets a ringing phone

When your desk can't pick up, an AI receptionist does, in a natural voice, on your number, at 9pm on a Sunday. It takes the reason for the call, answers the routine questions, and hands anything urgent straight to a person. If the caller would rather text, it texts.

Answers after hours, at lunch, and mid-appointment
Emergencies handed straight to a person, never handled by software
Books into slots you hold back, or takes a callback for your desk
Every call transcribed, so you see exactly what was said

ring 3 Desk hasn't picked up

ring 4 AI answers, takes the reason

done Booked, texted, or escalated

Ask every patient for a review

A few hours after each appointment, every patient gets the same invitation. Nobody is skipped on a busy Tuesday, because remembering stopped being part of anyone's job.

Every patient invited the same way: no screening
Patients can reply privately if something wasn't right
You hear about problems in hours, not weeks

Google reviews

Reactivate the leads you already have

Every practice is sitting on hundreds of people it hasn't seen in a year or more. They didn't leave. They just never got around to booking again. One well-written text brings a chunk of them back, and it costs nothing to send.

Dormant patients contacted in batches, written for your practice
Hygiene recalls that don't depend on anyone remembering
Replies land in your inbox, not a voicemail nobody checks

Patients not seen in 18 months 0

Booked back in Contacted

Respond to reviews without the risk

Two dental practices have been fined $10,000 and $23,000 over what they wrote in public review replies. On a review you can thank someone or ask them to call the office. That's it. Even "thanks for coming in" confirms publicly that they're a patient.

Every reply drafted to stay inside privacy rules
You approve before anything is posted
Two minutes a week instead of an angry twenty

Risky reply

"Sorry about the crown, Mrs Patel, come back Thursday and we'll adjust it."

Safe reply

"Thank you for the feedback. Please contact our office so we can help."

Everything included

The rest of it, running underneath.

One login instead of seven subscriptions that don’t talk to each other. None of it is a job for your staff.

Every conversation lands in one place

Someone calling at 9pm hears a voice, not a beep
One place to look instead of four tabs and a phone
A message on Instagram doesn’t sit unread for a week

Your reputation does the selling for you

New patients find a practice that looks busy and liked
You stay in mind between visits, not just when something hurts
Enquiries followed up until they book or say no

Every visitor becomes a booked appointment

Someone deciding at 11pm books instead of forgetting by morning
One tap to call or book from anywhere on the page
Online bookings arrive with everything your desk needs to enter them

More revenue from patients you already have

Hundreds of people who’d come back if anyone asked them
Send a link by text and get paid the same afternoon
Your front desk stops being a collections department

Every patient tracked from first call to visit

History and intake done before they sit in the waiting room
Nobody forgotten between the first call and the first visit
The ones who said “let me think about it” hear from you again

A system that runs and reports itself

Where each new patient came from, not a guess
One plain-English report a month, not a dashboard to learn
If it breaks, we notice before you do

A note on reminders and booking: appointments made through your Practera booking page get confirmations and reminders automatically. Appointments booked by phone straight into your practice software are handled separately. We will walk through exactly how yours would work on the setup call.

Compare

Against a platform, an agency, or doing it yourself.

	Practera	Big platform	DIY
Set up for you	Yes	You configure it	You configure it
Messages written for your practice	Yes	Templates	You write them
Someone watching it monthly	Yes	No	No
Contract length	Month to month	12–24 months	N/A
Reviews asked of every patient	Yes	Often screened	When remembered
Your data is yours to take	Yes	Varies	Yes
Cost of your own time	None	Hours a month	Hours a week

Straight answers

What this touches, and what it doesn’t.

You have been told by somebody that their tool touches nothing. That is never true of anything that texts your patients. Here is the honest version.

✕Never touched

Clinical charts, treatment history, imaging and notes: we never open those, connected or not
Insurance and billing records
Nothing is exported, resold, or used to train anything

✓Handled, BAA before setup

Patient names and phone numbers, so messages can be sent
What a caller said they were calling about
Replies patients send back to you
Appointment times for anything booked through your Practera page
Which appointments were completed: names and numbers only, so review requests follow real visits

Why we say it that way: a text to a patient of a dental practice is protected health information, whatever anybody tells you. So there is a business associate agreement signed before anything is set up, your own login where you can see everything that goes out, and no minimum term. You can end this whenever you like. If you would rather see exactly how the data moves before you decide, ask and we will walk through it line by line.

Who runs it

You’ll be dealing with a person, not a ticket queue.

Mohammed Salih

Founder · Windsor, Ontario

I kept noticing the same pattern: good businesses held back by one small thing nobody had time to own. In a practice it’s the phone nobody could reach, the patient who was never asked, the review that sat there unanswered. None of it is anyone’s fault. It’s one desk and one person and a waiting room full of people.

So I built something to hold all of that instead. You get my number, not a support portal. And if this isn’t the right fit for your practice, I’ll tell you that too.

Questions

The things practices ask first.

It doesn’t connect to your practice software. Nothing does without an expensive middle layer, and anyone telling you otherwise is glossing over something. Most of what we run doesn’t need to know: the phone, the AI receptionist, your inbox, your website and your forms all work on their own from day one. Review requests are the exception, because they have to follow a real visit. So once a week we pull the completed appointments ourselves, using the access you give us, and that week’s patients get asked. Nobody at your practice does anything. If you later want it running same-day, there is a sync layer that connects properly to Dentrix, Open Dental and Eaglesoft, and we’ll tell you when your volume makes it worth paying for.

It can, and you decide how far it goes. The cautious version: it takes the reason for the call and the times that suit, then sends your desk a callback task so a person books it properly in the morning. The fuller version: it books straight into a small set of slots you have deliberately held back for online and after-hours (two new patient appointments a day, say) so it can never land on top of something already in your book. Either way your team gets a notification the moment it happens, by text or in the app, and it’s on the dashboard next morning with a transcript of what was said. Most practices start cautious and loosen it once they’ve watched it work for a month.

It doesn’t try to handle it. Swelling, bleeding, trauma, severe pain: anything along those lines triggers an immediate handoff rather than a scheduling conversation. The caller gets your on-call number or is told plainly to go to emergency, and your team is alerted straight away. This is the first thing we build and the first thing we test, before anything else is switched on. Software should book cleanings. It should never be the thing standing between a patient in trouble and a person.

No. Your practice management software is never touched, and neither are clinical charts or billing. What is handled is patient contact details and the messages themselves, because that is what sending a text requires. That counts as protected health information, so a business associate agreement is signed before anything is set up. You get your own login, and our access can be revoked in two clicks.

We spend thirty minutes on your numbers and your practice specifically: what unanswered calls and unasked reviews are actually costing you, and whether Practera is a fit. If it looks useful, we build yours and you're live within a few days. Nothing is set up and nothing is charged before that call.

The first two weeks are the real work. Your messages get written in your practice’s voice, your calendars and forms get built, your phone gets configured, and I spend an hour with your front desk showing them the three things they actually need to know: mostly what happens on its own so they don’t duplicate it. They get a one-page sheet to pin up and my number for when something looks odd. That’s a one-time job and it’s where these systems either work or quietly fail. Charging for it means it gets done properly rather than rushed to get you onto a subscription.

The platform everything runs on, and a person actually working on it. Every week: call and chat logs reviewed, no-show recovery checked, anything sitting unanswered flagged. Every month: booking flows tested, messaging rotated, wording rewritten wherever responses have slipped, and a report you can read in two minutes. Software nobody watches stops working within a few months, and nobody notices until the numbers have already slid.

No, and it matters. Screening patients so only the happy ones get a review link is called review gating. Google prohibits selectively soliciting positive reviews, and the FTC's 2024 rule covers review suppression. Listings have been penalised for it. Every one of your patients gets the same invitation. We also never write, generate, or incentivise a review.

It's one short message after an appointment, sent in your practice's name and written to sound like your practice. Patients opt out with one word, and anyone who does is never contacted again.

It doesn't put someone on the phone instantly. If the desk was too busy to answer, the reply comes later too. What changes is that the caller knows they were seen, so they stop dialling down the list, and you have their number when previously that call left no trace at all.

Yes, and it would be strange to claim otherwise. Someone ringing a dental practice to say what hurts is giving you protected health information. So the voice side runs under its own business associate agreement, calls are transcribed into your account rather than anywhere else, and anything urgent is handed to a person rather than handled by software. We would rather walk you through exactly how that flows than ask you to take it on trust.

Book your free assessment

Thirty minutes, and I’ll bring your numbers.

I’ll have looked at your Google listing before we speak: your review count, how recent the last one is, and the three practices ranking above you. Yours to keep either way. If it’s not a fit for your practice, I’ll tell you.

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No charge, no obligation. Prefer email? salih@practera.ai